Contents
Agentic AI for personalised financial planning
4 minutes read
21 April 2025

The world of financial services is rapidly changing, and at the heart of this transformation is Agentic AI. This advanced technology is redefining personalized financial planning by shifting from traditional, human-driven methods to AI-powered systems that offer greater efficiency, adaptability, and insight. With Agentic AI, individuals and financial institutions can now access a more tailored, real-time approach to managing their finances. This blog will explore the core features of Agentic AI, how it benefits financial planning, and the promising future it holds for personalized financial services.
What is Agentic AI?
At its core, Agentic AI is a next-generation artificial intelligence system designed to operate with a high degree of autonomy, adaptability, and goal-driven functionality. Unlike conventional AI, which typically performs tasks based on predefined algorithms, Agentic AI goes beyond simple automation. It analyses large datasets in real-time, makes independent decisions, and adjusts its strategies dynamically based on feedback and outcomes. This makes it a highly powerful tool for financial planning, as it can continuously evolve its methods to align with an individual's changing financial landscape.
Key features of Agentic AI include:
- Autonomy: Agentic AI makes complex decisions on its own, without human oversight.
- Adaptability: The system learns and adjusts its strategies based on new data and market trends.
- Proactive Decision-Making: It can initiate actions and refine its objectives in real-time, ensuring continuous alignment with financial goals.
Benefits of Agentic AI in financial planning
The integration of Agentic AI into financial planning is unlocking a new world of possibilities. Here are some key benefits it brings to the table:
1. Personalised financial advice
Agentic AI is capable of analysing a user’s financial history, goals, and risk tolerance. With this data, it provides tailored financial advice, such as personalized investment strategies and retirement planning. Unlike traditional methods, where advice is often generalized, Agentic AI ensures that the financial advice offered is specifically suited to each individual’s needs.
2. Increased efficiency
By automating repetitive and time-consuming tasks, such as data analysis, budgeting, and compliance checks, Agentic AI frees up resources for more strategic and value-added activities. This means that financial planners can focus on higher-level decision-making while leaving routine tasks to the AI.
3. Enhanced risk management
Through real-time data analysis, Agentic AI can identify market trends and potential risks faster than a human could. Predictive analytics helps anticipate fluctuations in the market, allowing individuals and financial institutions to act proactively, rather than reactively, minimising risk exposure.
4. Cost-effectiveness
AI-driven financial advice is often more affordable than traditional financial advice from humans. By reducing the need for costly human intervention, Agentic AI makes personalised financial planning accessible to a larger audience, ensuring that even individuals with smaller portfolios can receive expert advice.
Key applications of Agentic AI
Agentic AI isn’t just a theoretical concept; it’s already being used across several financial sectors. Here are some of the main applications in personalised financial planning:
1. Robo-advisors
AI-driven robo-advisors offer tailored investment plans, optimising portfolios based on real-time market data and individual preferences. By using Agentic AI, robo-advisors can adjust investment strategies in real time, ensuring that the portfolio remains aligned with the user's evolving financial goals.
2. Behavioural financial analysis
Agentic AI can analyse an individual’s spending habits and financial behaviours. This allows for deeper insights into the user’s preferences, helping financial institutions offer better-tailored financial products, such as loans or credit offers that align with their behaviour and financial capabilities.
3. Fraud detection
AI can monitor transactions for anomalies and identify potential fraudulent activity. With Agentic AI, fraud detection becomes more advanced, enabling real-time alerts and proactive responses to protect assets.
4. Predictive analytics
Predictive models powered by Agentic AI analyse market trends and provide valuable insights to guide investment decisions. Forecasting future movements in the financial markets helps individuals and institutions make informed, strategic financial choices.
5. Expense tracking and budgeting tools
Through AI-driven expense tracking and budgeting tools, users can manage their finances more efficiently. Agentic AI automatically categorises expenses, identifies spending patterns, and offers recommendations for savings and budgeting improvements.
How Agentic AI enhances Customer experience
Agentic AI goes beyond providing financial advice — it enhances the customer experience by offering highly personalised and proactive engagement. Here’s how:
1. Proactive engagement
With AI-driven insights, customers receive tailored financial advice when they need it most. For example, an AI-powered agent might suggest saving for a retirement plan or offer advice on investment opportunities based on real-time changes in the user’s financial situation.
2. Accessibility
24/7 virtual assistants and chatbots powered by Agentic AI ensure that customers can access financial advice at any time, from anywhere. This instant availability improves overall customer satisfaction and eliminates the need to wait for office hours to speak with a financial advisor.
3. Personalised interactions
By analysing customer data, Agentic AI systems can anticipate financial needs and suggest relevant financial products, making interactions feel more personal and responsive to the individual’s life stage and goals.
Building a data foundation for Agentic AI
For Agentic AI to function effectively, it requires a robust data foundation. Key elements include:
- Diverse data sources: To create a comprehensive view of an individual’s finances, AI systems need access to data from various sources, including bank accounts, spending habits, investment portfolios, and financial transactions.
- Secure data governance: With increasing concerns about data privacy, financial institutions must implement strict security measures and adhere to regulatory standards to protect sensitive customer information.
Real-world example: By analysing a customer's spending habits, Agentic AI can suggest ways to save on everyday expenses, creating personalised budgeting and savings plans that align with the individual’s goals.
Challenges and limitations
While Agentic AI offers remarkable potential, there are challenges:
- Data quality issues: The effectiveness of AI depends heavily on the quality of the data. Inconsistent, incomplete, or biased datasets could lead to inaccurate recommendations and decisions.
- Predicting rare events: Predicting events such as financial crises remains challenging for predictive analytics models.
- Overfitting: If an AI system relies too much on past data, it could miss future trends, especially in unpredictable market conditions.
The future of financial planning with Agentic AI
As AI technology continues to evolve, the future of financial planning looks even more promising. One exciting development is the potential integration with blockchain technology. By combining the transparency and security of blockchain with the adaptability of Agentic AI, financial transactions could become even more secure, efficient, and accessible.
Meet your new AI teammate
The future of work is here. AI that works with you, not instead of you.
- Never stop scaling
- 24/7 autonomous execution
- Scale your productivity with AI.
Frequently asked questions about Agentic AI for personalized financial planning
